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Board & Committees

Why Join?

The NEFMA Board of Directors is composed of an active and enthusiastic group of financial marketing professionals. As a Director, you will have the opportunity to make decisions that will help grow the New England Financial Marketing Industry.

Email office@nefma.org for inquiries.

EXECUTIVE COMMITTEE

JAMIE CONAGHAN

JAMIE CONAGHAN

PRESIDENT

VP Marketing
Main Street Bank, Marlborough, MA

Shelly Regin

SHELLEY REGIN

PAST PRESIDENT

SVP, Marketing
Country Bank, Ware, MA

KERRI MADNICK

KERRI MADNICK

VICE PRESIDENT

Market Product Manager
Middlesex Savings Bank, Natick, MA

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JEFFREY WARD

TREASURER

SVP Business Development
Winbrook, Billerica, MA

Vickie Routhier

VICKIE ROUTHIER

SECRETARY

SVP, Director of Marketing
River Run Bancorp

 

Karen Marryat

KAREN MARRYAT

CLERK

SVP, Chief Marketing Officer
Needham Bank, Needham, MA

DIRECTORS

ABrigham-New 10.23

ALISON BRIGHAM

AVP Marketing & Community Engagement
Lee Bank, MA

KAREN BENEDETTI

KAREN BENEDETTI

SVP of Marketing
The Savings Bank, Wakefield, MA

Cara Crochier

CARA CROCHIER

VP, Marketing Officer
BankESB

STEPHANIE DENNEHY

STEPHANIE DENNEHY

EVP, Chief Marketing Officer
Cape Cod 5

SONIA MAHNOT

SONIA MAHNOT

VP
Marketing Webster Five

Louise Nestor

LOUISE NESTOR

Director of Marketing
Connex Credit Union, North Haven, CT

Molly Pastore

MOLLY PASTORE

AVP, Marketing Manager
Navigant Credit Union, Smithfield, RI

Pete Stackpole

PETE STACKPOLE

President
Stackpole, Newburyport, MA

NEFMA COMMITTEES ARE THE HEART OF THE ORGANIZATION.

These hard-working collaborative groups are made up of NEFMA members who volunteer their time and talent to help grow, enhance and provide value to the group.  All NEFMA members are encouraged to participate in a NEFMA Committee.  For more information about specific Committees, email a Committee Chair (contact information below). For general inquiries, email office@nefma.org or call (413) 285.8619.

Guides the strategic communications of the association including outreach to members, prospective members, and other key stakeholders. Committee meets biweekly.

  • Create annual content calendar
  • Deliver interviews and content through execution of content calendar
  • Manage NEFMA communications based on information provided by other NEFMA committees
  • Suggest content ideas to engage NEFMA members and prospective members
  • Source and identify PR opportunities
  • Review and approve all communications including press releases, emails, and social media content

Chair:

Alison Brigham, Lee Bank | abrigham@leebank.com

Members:

Barb Curto, Chelsea Groton Bank

Isla Dickerson, Bangor Savings Bank

Maja Sudar, MassLive

Jessica Lindsey, Solidus

Kate O'Neil, Enterprise Bank

Molly Pastore, Navigant Credit Union

Susan Bachman, AMS

Plan NEFMA’s Fall and Spring Conferences. Committee meets biweekly.

  • Conference site selections
  • Identify meeting policies, themes, and topics
  • Determine event logistics and timelines
  • Identify potential speakers
  • Determine ticket pricing and sponsorship packages to align with overall strategy
  • Outline budget and identify possible event giveaways and marketing collateral

Co-Chairs:

Vickie Routhier, Cambridge Savings Bank | vrouthier@cambridgesavings.com

Jennifer Demers, Franklin Savings Bank (NH) | jennifer.demers@fsbnh.bank

Members:

Stephanie Dennehy, Cape Cod Five

Karen Benedetti, The Savings Bank

Cara Crochier, Hometown Financial Group

Kate Sullivan, The Cooperative Bank

Sonia Mahnot, Webster 5

Kristin Sundin Brandt, Sundin Partners

Ally Houghton, The Savings Bank

Karen Marryat, Needham Bank

Dan Szabo, eFraud Prevention

Sean Bannon, WordComm Inc

Jamie Conaghan, Main Street Bank

Plan NEFMA’s Annual Awards Show. Committee meets monthly.

  • Award Show site selection
  • Determine nomination logistics including categories, and pricing
  • Determine event logistics including timeline, sponsorship packages, and pricing
  • Identify potential speakers and emcee
  • Identify potential judges
  • Outline budget and identify event giveaways and marketing collateral
  • Review and approve materials, presentations, videos, and awards

Chair:

Shelley Regin, Country Bank  |  sregin@countrybank.com

Members:

Liz Hummel, Image 4

Louise Nestor, Connex Credit Union

Molly Pastore, Navigant Credit Union

Sean Tracey, Sean Tracey Associates

Pete Stackpole, Stackpole

Promote the ongoing engagement of NEFMA members, prospective members, and lost members. Committee meets 6 times per year.

  • Develop and maintain ongoing membership prospect list
  • Develop annual membership drive including communication plan and timeline
  • Identify and assign outreach activities on behalf of the Board
  • Develop overall sponsorship strategy
  • Propose membership dues structure to Board

Chair:

Jeff Ward, Winbrook  |  jward@winbrook.com

Members:

Kerri Madnick, Middlesex Savings Bank

Louise Nestor, Connex Credit Union

Shelley Regin, Country Bank

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