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Board & Committees

2025-2026 Board of Directors

The NEFMA Board of Directors is composed of an active and enthusiastic group of financial marketing professionals. Looking to get more involved? Email office@nefma.org for inquiries.

EXECUTIVE COMMITTEE

Kerri 2025

KERRI MADNICK

PRESIDENT

VP, Marketing Product Manager
Middlesex Savings Bank

Natick, MA

Vickie (2)

Vickie Routhier

VICE PRESIDENT

Chief Marketing Officer
River Run Bancorp

Haverhill, MA

Jamie 2025

Jamie Conaghan

PAST PRESIDENT

SVP, Marketing & Digital
Main Street Bank

Marlborough, MA

Jeff

JEFFREY WARD

TREASURER

SVP Business Development
Winbrook

Billerica, MA

Stephanie

Stephanie Dennehy

SECRETARY

EVP, Chief Marketing Officer
Cape Cod 5

Hyannis, MA

 

DIRECTORS

Regin, Shelley 2025 - sq

SHELLEY REGIN

Chief Marketing & Community Relations Officer
Country Bank

Ware, MA

KAREN BENEDETTI

KAREN BENEDETTI

SVP of Marketing
The Savings Bank

Wakefield, MA

Pete Stackpole

PETE STACKPOLE

President
Stackpole Partners

Newburyport, MA

Lee Bank

ALISON BRIGHAM

VP Brand Experience & Community Impact
Lee Bank

Lee, MA

Grondowski, Gabby

Gabby Grondalski

Marketing Manager & Content Strategist
Sundin Marketing

Sherborn, MA

Bird, Tory

Tory Bird

Sr. Manager, Marketing & Strategic Products 
COCC

Southington, CT

Bannon, Sean

Sean Bannon

VP of Sales
WordCom

Ellington, CT

SONIA MAHNOT

SONIA MAHNOT

VP/Director, Marketing
Webster Five

Auburn, MA

NEFMA COMMITTEES ARE THE HEART OF THE ORGANIZATION.

These dedicated collaborative groups are made up of NEFMA members who volunteer their time and talent to help grow, enhance and provide value to the group.  All NEFMA members are encouraged to participate in a NEFMA Committee. To learn more information about a specific committee or to contact a committee chair, see below. For general inquiries, email office@nefma.org or call 978-250-9847.

Plan NEFMA’s Fall and Spring Conferences. Committee meets biweekly.

  • Conference site selections
  • Identify meeting policies, themes, and topics
  • Determine event logistics and timelines
  • Identify potential speakers
  • Determine ticket pricing and sponsorship packages to align with overall strategy
  • Outline budget and identify possible event giveaways and marketing collateral

Chairs:

Alison Brigham, Lee Bank

Members:

Vickie Routhier, River Run

Jennifer Prince, Franklin Savings Bank (NH)

Stephanie Dennehy, Cape Cod Five

Dean DeCarlo, Mission Disrupt

Karen Benedetti, The Savings Bank

Sonia Mahot, Webster 5

Ally Houghton, The Savings Bank

Sean Bannon, WordCom Inc.

Cristina Consalvo, Country Bank

Plan NEFMA’s Annual Awards Show. Committee meets monthly.

  • Award Show site selection
  • Determine nomination logistics including categories, and pricing
  • Determine event logistics including timeline, sponsorship packages, and pricing
  • Identify potential speakers and emcee
  • Identify potential judges
  • Outline budget and identify event giveaways and marketing collateral
  • Review and approve materials, presentations, videos, and awards

Chair:

Shelley Regin, Country Bank

Members:

Pete Stackpole, Stackpole

Alison Brigham, Lee Bank

Gabby Grondalski, Sundin Marketing

Promote the ongoing engagement of NEFMA members, prospective members, and lost members. Committee meets 6 times per year.

  • Develop and maintain ongoing membership prospect list
  • Develop annual membership drive including communication plan and timeline
  • Identify and assign outreach activities on behalf of the Board
  • Develop overall sponsorship strategy
  • Propose membership dues structure to Board

Chair:

Jamie Conaghan, Main Street Bank | 

Members:

Jeff Ward, Winbrook 

Kerri Madnick, Middlesex Savings Bank

Dan Szabo, eFraud Prevention

Daniel DiGiacomo, Reading Cooperative Bank

Trevor Knott, Infusion Marketing Group

Tory Bird, COCC

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