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NEFMA 2014 Fall Conference
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NEFMA 2014 Fall Conference

10/23/2014 to 10/24/2014
When: October 23 - 24, 2014
Where: Water's Edge Resort and Spa
1525 Boston Post Road
Westbrook, Connecticut  06498
United States
Contact: Heather Jones

Online registration is closed.
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Our theme will be learning from success – and failure. We’ve challenged our speakers to bring their theory into the real world that confronts NEFMA members every day. Each will be bringing real-life examples with case studies of what worked – and more importantly – what didn’t. We will learn from the experts and each other on how to hone our marketing techniques by looking results square in the eye. We guarantee you’ll come away from the conference with at least one idea that makes you a better marketer. 

Our featured speaker will be Rich Brooks, noted authority on social media. He will speak in two sessions. One will provide principles for excellent social media work and the other will dig down deep into real world New England cases with social media successes and the very real challenges of making social media an effective, accountable medium. It should provide truly useful insight for all attendees.

In one of our panels we will consider the practical case for MCIF and CRM systems, looking not just at the technical benefits of the systems, but the practical challenges of getting your sales force to change behavior and incorporate segmentation based information into their sales routine. Again, count on real-world know-how and proven results.

View Agenda | View Speaker Bios


REGISTRATION FEES  Members: $229/Non-Members $329


There are a limited number of rooms available at the Water's Edge Resort. Please contact Heather Jones directly for room reservations at

There are still rooms available nearby. 

The Griswold Inn
36 Main Street
Essex, CT 06426
Phone: 860.767.1776

CANCELLATION POLICY  All attendee cancellations must be in writing. Cancellations received by October 9, 2014 will be offered a refund less a $50 cancellation fee. No refunds after October 9, 2014.