The social media revolution exists at the intersection of our personal and
professional lives. Being socially immersed in the online world creates
challenging boundary issues for workers whose jobs require them to be present
in online communities, but hesitate to have their personal lives revealed with
coworkers on the Internet. Blurring the lines between our working and personal
lives could have negative ramifications if not treated with care.
Choreographing a unique dance around the line between your work and personal
lives will help to extinguish any concerns as we nudge into this new medium of
Your Facebook friends are likely a carefully compiled mix of friends, family,
coworkers and acquaintances. Because of this, the content you generate on
Facebook may not be appropriate for all of your friend circles. For instance,
you may not want to share photos from your high school reunion with the CEO of
your company. If you've hesitated recently about hitting the accept button on
certain friend requests, you may want to consider increasing your privacy
Google+ (Google's "answer" to Facebook) has recognized privacy as a
huge issue for adults in the working world and has created drag-and-drop friend
circles to allow you to only share certain content within each friend circle.
This feature allows you to have a diverse range of friends and simultaneously
protects you from over-exposing your private life. However, what many consumers
don't realize is that you can categorize your friends just as easily on
Facebook. Here's how:
by taking a good look at your current friends and those who want to be
friends with you. Online and offline, we know people in different
contexts and share information with them in that context, and sometimes
that context alone. Have you not accepted certain friend requests? And for
what reason? When you take a good hard look at your friends, you will
realize the diverse mix of friends, family, coworkers and acquaintances,
yet they all see the same information on your profile. Think about ways to
group your friends based on the content that you are wanting or willing to
share with them. If you really don't want every single one of your friends
to be updated with photos of your anniversary barbeque or you think Aunt
Helen will flinch if you post an edgy blog entry, creating friend lists
will help you mind the gap between friend circles.
the type of content you share with your online community. Do you
often share pictures or videos that are appropriate for all parties? Start
looking at your content from the perspective of your friends; through
their eyes. Really try to understand why they friended you in the first
place. Not only will your friends appreciate the gesture, but you will
have the added benefit of protection from friends that you don't know as
well as others.
building simple friend lists. Choose friend lists/categories that
are easy to remember. Don't get bogged down with too many lists because it
will be hard to remember the privacy settings for each list. Two or three
lists are usually sufficient. To access your Friend Lists from your
Facebook homepage, click on "Friends," then "Manage Friend
List." From here you can create a new list and add friends to that
list. Once created, Friend Lists will be displayed in the left-hand
navigation for adding or deleting friends. By default you will see a list
of friends not currently on a list.
change the permissions for a friend list, click on "Account,"
then "Privacy Settings." From here you can click
"Customize Settings" to see a list of the different content that
is available for your friends and networks to see on Facebook. Selecting
the "Customize" option from the dropdown menu for each area of
sharable content will allow you to manually type in a list of friends that
you would like to hide from seeing the respective content.
settings change. Many times, they change with little to no
notification. Be smart about the content you put on the web and be sure to
check your work. Periodically view your page as others would to make sure
that the security settings are still in place.
Continue the conversation online atwww.facebook.com/mcdougallduvalor
feel free to email me directly firstname.lastname@example.org
any questions or comments.